B.O.B. on Facebook – Fresh Content Daily!

Always funky fresh, could NEVER be stale! – D.J. Run (Joseph Simmons)

Have I ever told you how much I appreciate each and every one of you? No?! Well consider this post as notice! Each week, it’s a pleasure working with partners and searching online for relevant information that will spark the interest of our readers. We explore meatier subjects here on the blog. We also present a ton of information that’s always fresh, never stale (even as D.J. Run states). Apparently, we’ve struck a chord in the minds and hearts of you readers, and that definitely makes me (and all involved) feel good!

Here are some stats to let you know about your fellow B.O.B. on Facebook fans. First, you ladies definitely outnumber the men! When it comes to those who “Like” our page (based on the number from 4/7/2013 – 5/4/213), 68.8% are women. As for those whom our posts reach, 66% are women. So, you ladies rock! The majority of those in the above percentages are in the 35-44 age range. Therefore, it’s no wonder that the following posts were some of the most engaging:

Funny is the New Black

Sharing a laugh

Have some fun at work!

We’re focusing on “Pleasing Personality” in the next Attributes of Leadership article. To that end, we share Jacquelyn Smith’s insightful article “10 Reasons Why Humor is a Key to Success at Work.” Definitely worth a read!

You’re Never Too Young to Make a Difference

Kanya Balakrishna

Kanya Balakrishna of The Future Project

Whitney Houston sang “I believe the children are our future.” A group of young people (a few of us “seasoned” folks may have children their age) took that to heart and decided to revolutionize the way children look at the future and begin changing the face of education in the process. Kathy Caprino shared the inspiring story of Kanya Balakrishna and Andrew Mangino of The Future Project.

When the Going Gets Tough, the Tough Get Together

Support other small businesses

Small Businesses Unite! (Image via Entrepreneur)

Small businesses (less than 500 employees) helps support a growing part of the American workforce, accounting for 64% of new jobs between 1993 and 2011 according to the SBA. But who supports small businesses? Other small businesses, naturally! Cheryl Winokur Munk, writing for Forbes, shared this in her article “Survey: Small Business Owners Band Together During Economic Struggles.”

How to Tweet Without Appearing Like a Twit

Tweeting Twit

Are you taking Twitter too far? (image via exploreB2B)

Twitter is here to stay! However, sticking to the 140 character limit and observing the proper social conventions is challenging for many. Hana Jacover, in an article appearing on exploreB2B, shared how we can meet the challenge successfully. In “8 Twitter Tips to Help YOU Become a Twitter Expert (Pt. 1), she shared the first four tips. It’s a great way to help prevent putting your proverbial foot in your digital mouth!

Is All the Fuss Driving You Over the Edge(Rank)?


Image via CrunchBase

Facebook’s EdgeRank algorithm determines how or if a post on your business page appears on your fans’ timelines. It has probably produced more head-scratching and hair-pulling than any other single factor for online marketers. In the article, “Should You Leave Facebook? EdgeRank Confusion, Promoted Posts, and Why Small Business Owners Are Exceedingly Frustrated,” Stephanie Chandler shares some facts, figures, and a reason for hope.

You may have seen the posts on our Facebook page, or missed them altogether. Regardless, I’m highlighting them today to give you a reason to get over to our page and “Like” it. What’s the reason? There are two. First, we’re always sharing great content that can help you grow as a person, and grow your business as well. Second, know that you drive the content. The more we hear from you, the better we understand what’s on your mind and how we can address issues important to you. And yes, we keep it fresh! Additionally, the more engaged you are, the more feedback Facebook gives us, allowing us even greater ability to analyze what affects you. So really, the page is your page; it’s all about you.

What’s the most pressing challenge you’re facing in business today? Let us know in the Comments below.

This entry was posted in Blog Info and tagged , , , , by Kerwyn Hodge. Bookmark the permalink.

About Kerwyn Hodge

Kerwyn Hodge has been an entrepreneur from early on. He’s been both a worker and manager, predominantly in the design and construction industry. Kerwyn transitioned to the Direct Selling industry, and joined LegalShield in July 2009. He works with businesses of all sizes, helping to protect the legal rights and identities of employees and their families, as well as helping to protect and grow small businesses with 100 employees or less. Check out his blog at https://kerwynhodge.wordpress.com. You can reach him at 646-340-8087, or via email at kerwynhodge@gmail.com

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