There’s a cost to doing business. That’s not earth-shattering news. As a business owner, you probably receive a new invoice every week. Let’s add to that the payroll you have to cover on a weekly basis. And with fuel costs fluctuating almost daily, the amount it takes to fill your tank can bring a tear to your eye. Yep, everything we do has a cost.
The part many don’t realize is that there is often a cost to the things we don’t do. Examples to which we can all relate are health issues. We may put off going to the doctor – perhaps because of not having adequate coverage – and save the cost of an initial consultation. But when that problem becomes bigger, emergency care will cost us much more. As the title says, everything costs.
Penny Wise or Pound Foolish?
How does that relate to business? Sylvia Pacher, a fellow professional, wrote an article about a business owner who “incurred” an $800 invoice design. You can read it here. The business owner in question was a “hands on” person. There’s nothing wrong with that. In fact, there are times you absolutely need to roll up your sleeves and dive in. However, the attitude of “I can do it all myself” led to her making a costly decision.
She needed to customize her invoice as part of her overall branding strategy. We don’t know what led her to decide on becoming a QuickBooks ‘expert’ on her own. Many times, it comes down to money. “You want me to pay how much to design a logo and tweak my invoice format? You must be crazy!” could have flashed through her mind. So she did it herself and saved – who knows? Maybe $50-$100? But the two hours she used in doing it herself could net her as much as $800 if used in her primary business.
Was it worth it? That depends on your perspective. She definitely didn’t spend the consultant’s fee for the customization. If times are tight, that may influence consulting choices. Additionally, I’m fairly certain her deciding to go-it-alone this one time didn’t cause her business to shut its doors. But her actions may indicate a trend of not seeking professional help when warranted. Whether it is outsourcing a design, or getting qualified advice when making major (or “minor”) decisions, there’s a cost to getting the help. However, there is likely a much greater cost to not seeking competent assistance.
Don’t be “penny-wise and pound foolish.” Get help being more productive, more resourceful, and in making better decisions. We’re here to help. You can reach Sylvia at firstname.lastname@example.org, or by calling 301-273-8093. Send me an email at kerwynhodge@LegalShield.com, or give me a call at 646-340-8087. We can discuss your situation, talk about options, and help insure you don’t have to “go-it-alone” anymore.
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